Anhui WELO Pet Food Co., Ltd.

05 Aug,2026

Compliance Upgrade in the Pet Food Industry in 2026

On May 1, 2026, the new national standards for pet food officially came into effect, imposing stricter requirements on nutritional criteria, production practices, and label‑clearance for cat and dog foods. This marks a pivotal shift in China’s pet‑food industry, moving it from a phase of “unchecked growth” to one of “compliant, high‑quality development.” The revised regulations place particular emphasis on tightening oversight of prescription diets, establishing rigid benchmarks for key nutrients such as starch, magnesium, calcium, and phosphorus, and prohibiting any medical‑related claims on product packaging—thereby effectively curbing industry-wide opportunism and misrepresentation.

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05 Aug,2026

In 2026, the pet food market will enter the era of precision health.

The domestic pet food market is undergoing continuous structural evolution, with functional cat and dog foods emerging as the primary drivers of industry growth. Pet consumption is officially shifting from “basic nutrition” to “precision health.” According to data from mainstream e‑commerce platforms such as Tmall and JD.com, during this year’s 618 shopping festival, total online sales in the pet category reached RMB 8.4 billion, up 12% year over year—outpacing the growth rates of popular categories like home appliances and personal care. Notably, the functional and prescription pet food segments posted growth exceeding 50%, cementing their role as key engines of industry expansion.

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